An interesting bit from the interview is Kochalka's favorable comparison of the Americanelf.com website revenues against those from his recent book. Joey Manley commented on Kochalka's statement in his blog. If I was to speculate (beyond the quality of the work itself) as to why Americanelf.com is doing well my first guess would be that Kochalka is a complete pro with regards to updating. Subscription or free, many popular webcomics build an audience with consistent, frequent updates.
